CNN Anthony Bourdain Parts Unknown Campaign Design

Art DirectionGraphic DesignAdvertising
I worked with the team at Stun Creative / Buster Design to develop the CNN Original Series Open and campaign concepts for the new season of Anthony Bourdain Parts Unknown.


DESIGN & CONCEPT DEVELOPMENT
During the creative development phase I explored several design and conceptual directions. I focused on Bourdain’s sense of adventure and stand out personality.


Anthony Bourdain Parts Unknown Shop Open
I integrated the CNN Original Series logo directly into Anthony's adventure. I used a rotoscoped shot of Anthony Bourdain and a nondescript international location to create the environment the surrounding.


IN BOURDAIN’S OWN WORDS
In addition to pure visual juxtaposition I explored alternate design directions using quotes from Bourdain to feature his personality.


CREDITS
MY ROLE: Design & Art Direction
AGENCY: Stun Creative / Buster Design
CLIENT: CNN

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