E! Live From The Red Carpet Motion Design

Art Direction, Graphic Design, Motion Graphics
I worked with a team of animators and designers at Stun Creative / Buster Design to concept, design and art direct the motion graphics package for E! Live From The Red Carpet. The design package wrapped tv promotion for over eight award shows and extended through to online and social media initiatives.


A SPARKLING COLOR PALETTE
The E! Red Live From The Red Carpet color and texture was directly inspired by the glamorous awards themselves. Red came from the carpet, silver and gold from all the sparkling dresses and everything wrapped in black tie sleekness.
Color Brand
Typography
FROM THE RED CARPET TO THE AFTER PARTY
The graphics package covered all the Red Carpet events but also was versioned for all the after party events. Martini’s, champagne and rocking music seemed appropriate for the celebration.


AWARDS ALL SEASON LONG
This graphic design package ran all season long creating a consistent look for one of E!'s most important TV and online franchises. Check out E! online to follow the awards and get a taste of Hollywood POP of Culture.


CREDITS
MY ROLE: Design & Creative Direction
CLIENT: E! Entertainment Television

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